Design Fly Blog

Facebook SEO tip #5 - Post direct links to your website (or other relevant sites) in your Page’s stream

Jon Knight - Tuesday, January 25, 2011

Status updates offer a powerful way to place direct links near the top of your Page’s CSS structure. Because Google boosts pages that link to relevant sites – and dings pages that link to unrelated sites or add too many links too suddenly – posting links in status updates can be a powerful and authentic way to boost your Facebook Page’s link score.

When you use the “attach link” feature of  Facebook, Facebook pulls in the title, body, and images from your Page, and suggests a thumbnail image and text snippet which it places adjacent to your Page’s link. The automatic inclusion of this text further boosts the keyword density of the CSS region near the link, and the thumbnail also links to the destination URL.